Learning Center

Higher Information Group news & insights from our subject matter experts in every solutions area.

3 Minutes to Read

Wide Format Printing vs. Outsourcing: What’s More Cost-Effective?

By John LaBuda on August 4, 2025 | Office Solutions

Wide format printing - think banners, posters, signage, wall graphics, and blueprints - plays a key role in many businesses and organizations. Whether you're a marketing team producing in-store displays or a university managing campus signage, one question often comes up:

“Should we outsource our wide format printing…
or bring it in-house?”

There’s no one-size-fits-all answer. But if you’re printing wide format graphics regularly, it might be time to explore whether investing in your own equipment makes financial sense.

Let’s break it down.

The Case for Outsourcing

Outsourcing wide format printing works well if:

  • You only print occasionally
  • Your jobs are highly specialized or require unique materials
  • You don’t have the space or staff to manage the process

If you’re producing fewer than 10 large-format jobs a month, outsourcing is probably still the more cost-effective option.

When In-House Printing Pays Off

The tipping point often comes down to volume, flexibility, and turnaround time. If you’re constantly printing signage, blueprints, marketing materials, or event graphics, bringing wide format in-house can save you time and money in the long run.

Here’s what you gain:

  • Faster Turnaround – No more waiting on vendor timelines
  • Creative Control – Make real-time tweaks to design and output
  • Cost Savings – Save on markup, delivery, and rush fees
  • Privacy – Maintain control over sensitive or proprietary content
  • Sustainability – Reduce waste and print exactly what you need, when you need it

The ROI Equation

It’s important to look beyond the upfront cost of the printer. A true ROI evaluation includes:

  • Monthly print volume
  • Media types and sizes
  • Finishing needs
  • Ink and supply costs
  • Equipment lifecycle
  • Labor and maintenance

We often work with clients to map out total cost of ownership over 3–5 years compared to their average outsourcing spend. Many are surprised how quickly the investment pays for itself.

It Starts with Strategy

At Higher Information Group, we never recommend a one-size-fits-all solution. We start by understanding your workflow, print environment, team capacity, and goals. Only then do we recommend a wide format system that aligns with your needs – and support you with installation, training, and service.

Wondering If It’s Time to Bring Wide Format In-House?

If you’re unsure whether your organization would benefit from in-house wide format printing, let’s talk. We’ll help you evaluate your current setup, crunch the numbers, and explore a solution that works for your budget and your future.

Empower Your Teams

From multifunctional devices (MFDs) to mailing equipment to wide format printing. We offer options to increase productivity and collaboration.

KEEP ON LEARNING

Recommended Reads

More Knowledge at Your Fingertips

Want to learn more about how you can leverage specific solutions for your business? Right this way!