Intended to be a simple website migration from their previous hosting providers to our hosting platform, this project quickly turned into a pivot situation. The migration became an opportunity to redesign the website, condense it down to a stronger landing page supplemented by a few internal pages, and focus more heavily on lead generation and mobile responsiveness. Through the use of corresponding colors and aesthetic decisions, the new website better aligned with the preexisting branding and logo.
November 4, 2019Omnichannel Marketing: What is it? Is it Right for Your Business?The word is out: integrative customer experiences are IN. Maybe it’s because we – as marketers – have become better at thinking about how things...
July 27, 2023Five Reasons Why Regularly Updating Your Website with Fresh Content is VitalYour website is not just a static entity; it is a dynamic representation of your business on the internet.
May 16, 2022Higher Information Group Marketing Team Wins Three Peak Achievement AwardsMay 16, 2022 - Higher Information Group, headquartered in Harrisburg, PA, announced today that they were honored with three awards, including Best Marketing Design, Best...