Content Development
It’s no secret that fresh content keeps your prospects and customers engaged with your brand. However, Many businesses find it challenging to prioritize this critical function. If yours is one of them, we may be the answer you’re looking for. We can write content for email marketing, social media, blog posts, website updates, and more, and work with you in a way that makes the most sense for your Rochester, NY, business. So if you want HIG to handle only social media, for example, no problem. Want us to take on 100% of your marketing function? We’re ready for that, too. Whatever works for you!
Website Design
Your website is often your first impression—make sure it’s a great one. A clean, user-friendly, and visually compelling site can be the difference between a visitor clicking away or sticking around. If your current website feels outdated, confusing, or off-brand, HIG’s web design team is ready to help. Whether we’re giving your existing site a makeover or starting from scratch, we’ll partner with you to understand your goals, shape your vision, and bring it all to life with design that works.
SEO & PPC
Even the most stunning website won’t drive results if no one visits it. That’s where our digital marketing strategy comes in. We blend the power of SEO for long-term visibility with the quick-hit impact of PPC advertising. With search engine optimization, you’ll build steady momentum over time. With pay-per-click, you’ll gain immediate exposure and real-time insight. Together, they’re a one-two punch for reaching the right audience and making the most of your budget.
Video Development
Nothing tells your story quite like video. Whether you need a product demo, a customer testimonial, or a brand video that captures who you are, our award-winning video production team can deliver. We’ll guide you through the process from start to finish—scripting, shooting, editing, and polishing—so your videos make a lasting impact on social media, your website, and beyond.
Social Media Management
Keeping up with social media trends is a full-time job—and luckily, it’s ours. From writing posts and designing graphics to scheduling and analytics, our social media experts can manage it all. We don’t just post content—we study what works, tweak what doesn’t, and ensure your brand stays top-of-mind (and top-of-feed) with your audience.
Graphic Design
From bold new logos to refreshed branding and eye-catching marketing materials, our graphic design pros bring creativity and strategy to everything they do. Need brochures, flyers, or stunning visuals for your website? We’ve got you covered. Whether we’re your design partner or your full-service marketing team, we’re here to help your Rochester business thrive.
Ready to find out more about how our services can benefit you? Contact us today to set up a consultation and get the conversation started for how HIG’s seasoned pros can help you level up your marketing efforts in Rochester, NY.
